STORY
The Modern Finance initiative at Microsoft was developed to help internal teams and other businesses realize the various benefits of going through a digital transformation journey specific to finance. The program showcases how Microsoft’s finance teams have gone through their digital transformation journey to become more efficient, accurate, and profitable. Working closely with members of the Office of the CFO team, both remotely and in the office, we crafted and launched a new internal website, and made a wide array of digital and printed communications and templates to support the program. Projects included social network posts, e-books, digital and printed flyers, social and web banners, emails, white papers, and digital presentations.
Contributions
Collaborative Brainstorming and Program Strategy
Content Development
Creative Direction
Program Brand Integration
SharePoint Website Visual Design Collaboration
Digital Presentation, eBook, Email, and Digital Flyer templates
Animated Executive-level Sales Presentations
Infographic Design—Simplifying and visualizing complex technical subject matter for non-technical audiences
Asset Management