STORY
FTSE Russell is a subsidiary of the London Stock Exchange Group (LSEG) that produces, maintains, licenses, and markets stock market indices. When the brand and division FTSE Russell was introduced, it needed to integrate all its branded documents, stationery, and templates from the indexing services of the FTSE index series and Russell index series into the new brand.
I worked as a freelance designer with an agency to support their efforts to create new branded printed and digital communications and stationery templates to solve new document needs and replace old document templates. I collaborated with other designers to produce branded design concepts and finalized digital and press-ready assets for seven global offices. For templates requiring localization, we create redlines for a third agency specializing in localization. Below is a sample collection of some of the projects.
Contributions
Graphic design collaboration
Microsoft and Adobe template creation
PowerPoint presentations
Print production
Print sourcing and estimates
Print vendor liaison and press checks
Magazine Advertisement
Digital and Printed Guide to Products and Services
This product and services guide was produced for an eBook and offset printing. This document was produced in Adobe InDesign with assistance from Illustrator and Photoshop. Roles included collaboration in design/layout, photo retouching, and digital and print production.
business document template creation and redlines
Adobe InDesign and Microsoft Word templates
We built new business forms and document templates in Microsoft Word, PowerPoint, Excel, and Adobe InDesign in the style of the new brand. The templates were created keeping in mind localized stationery sizes, writing styles, and language standards. Once finalized, redlines were produced for each master template and then handed off to a template company that specialized in localization and mass production for multiple international offices.
Microsoft Word Template Redlines
These are samples of some of the redlines of the Microsoft Word template and Microsoft table and chart components used for template conversions.
Microsoft PowerPoint Template
The template included consistent margins, guidelines, branded color themes, text styles, chart styles, placeholder fields, and brand images.
Microsoft PowerPoint Redlines
These are samples of some of the redlines of the PowerPoint template used for template conversions.
Stationery Sets for International Offices
We prepared stationery design comps and press files for all the US and international offices including Edinburgh, Hong Kong, London, New York, Seattle, and Sydney.