STORY

The Venture Arts agency was approached by Microsoft to help produce printed and digital booklets that would be takeaways accompanying presentations to governments and enterprise BDMs. I worked with an agency Creative Directory, Microsoft Marketing leaders, a writer, and other graphic designers, to help create multiple custom marketing booklets for printed and digital presentations to government and enterprise leaders. The brochure featured below was for a presentation to the Minister of Happiness, Dubai.

Contributions

  • Graphic design collaboration

  • Image sourcing

  • Photo retouching

  • Adaptation of page designs from several designers into one branded package

  • Digital and print production

  • Print management

A person’s hand holding a landscape-oriented booklet on a neutral-colored background. The cover of the booklet features a Microsoft logo, small technology-themed icons, and the text "DubaiNext" overlaid on a sunlit Dubai cityscape.
A person holding open a landscape-oriented booklet. The images shows a two-page spread of an evening Dubai cityscape with technology icons overlaid on top of the city. The headline for the spread reads “Imagine what’s next for Dubai.”
Two-page booklet spread showing text windows overlayed on different portions of the cityscape. Headlines reads “Transform. Accelerate. Engage.”
Two-page booklet spread displaying a conceptual city development/buidling scenario using an augmented reality headset. Headline reads “Expand Reality.”
Two-page booklet spread showing text windows overlayed on a waterfront cityscape showcasing how technology may benefit popular destinations.
Two-page booklet spread. First page shows how technology will improve various things. Second page states how this relies on new thinking with a headline reading “Mobile first, Cloud first, People First.”
Two-page booklet spread with showing a blurry few people moving in the city. Headline reads “Growing urgency is now” and is supported by a quote and talking points and icons.
Close-up of a two-page spread showing of details of photography, icons, and typography.
A mostly closed booklet stands upright on its pages in the forefront showcasing the cover. Another booklet is behind it, lying flat on the surface showing the back cover.